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Content Strategy Example: Plan 5 weeks of blog content in under 20 minutes
If you have a health & wellness website, you probably have a blog. But, is it building your audience, email list, and sales? Are you using your blog strategically?
Perhaps you could use a bit more strategy to build a more targetted audience and “warm” them up to your upcoming launch?
Watch me plan 5 weeks of blog (or vlog/podcast) content in under 20 minutes. Grab a copy of the spreadsheet (in the link below), and do yours along with the video.
Download the content strategy editorial calendar template here:
https://docs.google.com/spreadsheets/d/1aELiS83pgSslw5K6FpJzrz-B_dHJKFFyOhYileQACig/edit?usp=sharing
Any questions? Send ’em over! 🙂
Here’s a link to the written out step-by-step version how to create your editorial calendar.
Watch me do it right here:
Content Strategy Example: Plan 5 weeks of blog content in under 20 minutes. #contentstrategy #editorialcalendar #blog Share on X
Download the content strategy editorial calendar template here:
https://docs.google.com/spreadsheets/d/1aELiS83pgSslw5K6FpJzrz-B_dHJKFFyOhYileQACig/edit?usp=sharing
1:48 – Download the content strategy editorial calendar
2:05 – How to download to your Google drive.
2:25 – How to download as an XLS spreadsheet.
3:12 – https://leesaklich.com/health-content/wellness-blog-ideas/
3:14 – What’s your blog’s objective?
4:47 – Add the most important dates first.
5:30 – https://leesaklich.com/health-content/blog-promotional/
8:33 – Finalize the calendar.
Signing off and toasting: To having better content strategy that will boost your blog and boost your biz.
Over to you
What do you think? Do you want to strategically plan your blog posts to build your “know, like, and trust” factor… and eventually grow your business? Do you think you can start doing this month-to-month, or quarter-to-quarter? Do you want some help with strategizing your blog?
I’d love to know (in the comments below)!
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I’m Leesa Klich, MSc., R.H.N.
Health writer – Blogging expert – Research nerd.
I help health and wellness professionals build their authority with scientific health content. They want to stand out in the crowded, often unqualified, market of entrepreneurs. I help them establish trust with their audiences, add credibility to their services, and save them a ton of time so they don’t have to do the research or writing themselves. To work with me, click here.




Hi Leesa,
I followed along with your video. It was very helpful and thank you for the template!
You are very welcome, Luana! I use this template weekly. 🙂